(.... Itsa point-of-view (off-site link, no affiliation).
Note: This blog is on hiatus.

...ALWAYS remember: "Winning takes care of everything.")

Friday, October 19, 2012

Guerilla marketing...in Sweden

....For Old Milwaukee beer...???.

If not yet seen (no affiliation here, thank god ('Odin'?). ...BTW: Apparently Will Ferrell has guerrilla'd previously.
Now he is doing this to poor Sweden. (Love the snippets of other Swedish TV ads that appear on some of the clips, per the article link below -- which also includes an English translation of the first video. 
Basically: "This is my boat.....This is my woman....This is my beer....!")):


(video link)

 Another high-brow classic:


(video link)

"I just love a good, crappy beer," (reportedly) says Will in this fine article, which seems to play up/play along with Swedish mystification (about this. Old Milwaukee is not sold in that country.).....
Oh, and the story below includes more videos, incl. an old one of the legendary "Swedish Bikini Team":

Off-site link, new window opens, no affiliation: http://www.thelocal.se/43920/20121019/?

-- A 10/23/12 "update" to this story, off-site link, new window opens: http://www.thelocal.se/44000/20121023/?

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